Wednesday, September 30, 2015

Nintendo And Their 30% YouTube Revenue Cut

Hello again.

Anybody who watches YouTubers that display Nintendo content in their videos should already know about this. Nintendo seems to really dislike people creating videos about their games. Early in 2013, when the YouTube Content ID System was beginning to take hold, Nintendo began flagging as many videos featuring their content as they could. This created a massive backlash from the YouTube community, which brought a halt to their flags. Nintendo has now created a "Creator Program" in which a Youtuber must register their videos into Nintendo's own system which takes 40 to 30% of the ad revenue. This is bad for YouTubers, and it really is just bad for Nintendo, because this discourages users from displaying Nintendo games. YouTube is like free advertising for your games, and Nintendo is trying to cash in on it in the wrong way.

-Conf

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